Blog commenting can prove to be one of the most effective marketing strategies if done correctly. And blog commenting sites are the ultimate gold mine if you’re looking for an easy way to amplify visibility and drive traffic to your blog.
So, my mission for today is – to let you know all about blog commenting and introduce you to the top blog commenting sites that will transform your business game.
We’ll be covering the following topics in this blog:
What is Blog Commenting?
We all are aware of what commenting is and what it does. Blog commenting is no different. Comments essentially establish a relationship between bloggers and blog readers. So it goes like this:
Read a blog.
Gain value through the mentioned content.
Leave a valuable comment appreciating the blog/blogger or even better, stating your learning or how the blog added value to your life and parts you want to add in the same context.
Doing this, you’re exchanging your thoughts, ideas, or opinions (for a particular topic) with all other people reading the blog. Blog commenting thus leads to healthy discussions.
So, blog commenting is, by all means, the easiest way of making blogs interactive. But wait – it helps the blogger who has written the blog as the comments got so many people discussing the blog topic in context. Also, blog comments helped in making the blog social as people talk about it and share it. But is it also valuable to individuals who are commenting on the blog?
Is Blog Commenting Effective? Is it Important?
If done right, blog commenting is really effective and can have a great impact on your website/blogs SEO, thus leading to traffic influx. Here’s how:
When you add valuable comments on blog commenting sites, your visibility increases. I’ll tell you how! There are so many people reading the same blog and going through the comments. When they come across your comment – they might find it interesting and worth their while to visit your website. Thus the key here is to put your name in front of the maximum number of people related to your industry.
Remember that to establish credibility on blog commenting sites, you need to add value through your comments. Once you begin to regularly add thoughtful comments to the post, people will start recognizing you as someone who knows the subject in context. The key here is to market yourself as an expert on the said topic, once you do that, people will start following you and your brand.
3) Business Relationships
Commenting on blog commenting sites can help you form relationships and eventually open new business opportunities. How? When you remain consistent on the blog through commenting, the blogger of the page and other fellow commenters will start recognizing you and will wilfully connect with you.
Over time, you can introduce them to your product/services and voila a friendly connect may turn into a business lead. Also, if the blogger of the page likes your thoughts/opinions, you might get a chance to guest blog on the site. So, you see how it benefits you from all sides.
If you select high DA blog commenting sites (I’ll help you with that!) – relevant to your industry and leave valuable comments, the people who read those blogs will click over to your website. They’ll do so because through your consistent and meaningful comments you position yourself as an expert and people always want to know/hear more from experts. And that’s how you increase traffic to your website.
5) Comment Backlinks
Note that if you do not get authority from search engines, it will be hard for your website to draw traffic. Here’s the cure for that! When you comment on blog commenting sites, you create a backlink for yourself which helps you to establish authority and thereby gain traffic. Also, remember in this technique – it’s not the quantity but the quality of your comments that will make a difference.
6) Brand Recognition
Have patience! Why am I saying that? Because it’s possible that people genuinely like what you comment but do not become your subscribers immediately. And it’s okay if that happens. Even if those users do not become your visitors/subscribers with immediate effect, they recognize your brand and will remember and consider you while buying a product/service.
What is a good blog commenting site?
First things first, the more accurate question is: How to find a good blog commenting site, what parameters to look at and what output to expect?
This one is no brainer. Identify the blogs where your target audience hangs out. A highly valuable and meaningful technology-related comment won’t work on a beauty based blog. So, the first step is to find blog commenting sites that are relevant to your niche.
2) High Domain Authority
You must understand that your commenting process will bear fruits only when they’re on sites that are already established and have a high inflow of traffic. You cannot just comment on any random website and expect it to work for you. That is where the concept of high domain authority drops in.
Domain authority or DA, developed by Moz, basically predicts how well a site will rank on SERPs (Search Engine Result Pages). It is a ranking score of search engines. This ranking is based on multiple factors including number and quality of links that point to that website.
The domain authority scale ranges from 1 to 100 with 1 being the lowest DA and 100 the highest. To find a site’s DA, simply type it into the Moz link explorer tool.
It is important to note that all new websites start with DA 1. And then as a website builds its reputation on search engines through high-quality backlinks, it keeps on increasing.
3) Do-Follow Links
When you comment on blog commenting sites, there are two possibilities – you can either get Do-follow links or No-follow links. A Do-follow link gives you more SEO points and boosts your link juice. This makes your site rank high on SERPs. Dofollow links are rightfully Google telling the world to visit your website (as it’ll rank higher).
How to write a good blog comment?
To write a great blog comment, you cannot just leave haphazard phrases on blog commenting sites and expect it to look like great blog comments. So, one thing is clear, a good blog comment doesn’t happen, you need to build it. Here’s how you can do it:
1) Add value
This is the most important point to remember while commenting. Hey, great post!’ won’t help your purpose. You need to understand the blog topic and think about how can you add to the topic. If you want to make your comment noticeable, it must be different from what everyone is saying. Also, why would anyone be interested in your brand if all you don’t stand out through your comments?
2) Say no to over-promoting
‘Wow, great post’. Check out my latest post on a similar topic *inserts link*.’ No one wants to read these kinds of comments. If anything, they’re insulting the efforts of the blogger. But promoting my brand is why I am commenting in the first place! Yes, you’re right! But there’s a way to do that. If you continuously add value through your meaningful comments, that’ll anyway end up promoting your brand (in the right manner).
Questions never fail. It doesn’t matter if you agree or disagrees with the blog post, asking relevant questions not only attracts attention but also engages the blogger and other readers. Questions usually extend the conversation and get people talking about different viewpoints. And a little attention does no harm, does it?
Here are some bonus tips to write a good blog comment:
Use a Gravatar image. It’s hard for people to trust you if you don’t reveal your face.
Say no to fake names. You’ll seriously hurt your credibility.
Don’t make your comment a dumping ground for your website links.
Keep it precise and to the point. No wants to read an essay in the comment section. 100 is a safe word limit.
That’s all about Blog Commenting. Now it’s time to get back to action and start leveraging Blog Commenting Sites to drive traffic and amplify the credibility of your site.
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